15 Dec 2020
Assessing internet and technology users’ habits and their changing media and content consumption amid the covid-19 outbreak.
Read More: Content and Tech Scene in the COVID 19 Era
The Advertising Business Group advocates for responsible advertising and communication
RESEARCH
Zayed University students researched the hot topic of social media influencers and paid content d...
CASE STUDY
Although growth has been sluggish since the crash of 2008 and 2009, with regional instability fur...
ARTICLES
ARTICLE 1. NAME AND ESTABLISHMENT ARTICLE 2. OBJECTIVES ARTICLE 3. MEMBERSHIP AND CATEGORIES Read...
The ABG is actively supporting the Coalition for Better Ads, recently hosting a videocon presenta...
